1. Reasons Why You Should Update Your Website Regularly

If you want to keep your website up-to-date and competitive, it needs frequent redesigns. This will ensure that customers can easily find what they’re looking for on the page Top website development companies in Kolkata as well as navigate through all of its pages without any issues or confusion about how things work; both standard features within modern browsers (such as Google’s Chrome). 

An outdated website is at risk of not displaying correct results in the browser, resulting in unexpected formatting issues and preventing effective search engine rankings. A site becomes old-fashioned after two years when developers need to revamp its design for desired business outcomes with customers.

Updating a website can seem like a daunting task, but following these simple steps can make it a breeze.

Check for Broken Links and Images

When you are updating your website, it is important to check for broken links and images. This will ensure that your website is functioning properly and looking its best.

Update Your Content Regularly

One of the most important aspects of website updating is making sure your content is current. Outdated content can hurt your website’s ranking and dissuade visitors from returning.

Change Your Theme or Template

If your website feels outdated, consider changing your theme or template. This can give your website a fresh look and make it more user-friendly.

Add New Pages or Sections

If you feel like your website is too basic, add new pages or sections. This will give your visitors more information to explore and keep them coming back for more.

Use Social Media to Promote Your Website

Social media can be a great way to promote your website and drive traffic to your pages. Make sure to post links to your website on all of your social media platforms for the best results.

Monitor Your Website’s Traffic Statistics

It is important to monitor your website’s traffic statistics so you can see how well your updates are performing. Use this information to tweak your updates as needed and continue to improve your website.

Updating a website can seem like a daunting task, but following these simple steps can make it a breeze. By checking for broken links and images, updating your content regularly, changing your theme or template, adding new pages or sections, using social media to promote your website, and monitoring your website’s traffic statistics, can make sure that your website is always up-to-date and looking its best.

2. How website design can influence user experience

Designers at Web Design and Development Company use web development to create a website that is both interesting and easy to use. By focusing on the facts about web development, users can be better informed about the different aspects of creating and maintaining a website. This, in turn, can help them make better decisions when it comes to their own website design.

When designing your website, it is important to focus on the layout and how easy it is to navigate. Most web browsers will scan a website in an F-Pattern, so it is important to place the most important information in the top left corner of your page. This includes your company’s name, contact information, and key services or products you offer. You may also want to consider using a sticky header, which will keep the key information at the top of the page as users scroll down.

3. Reasons Why Your Website Looks Different on Other People’s Devices

In order to ensure that your website appears correctly on all devices, it is important to understand a few key things about web development. Here are some of the most important facts to know:

1. Not all browsers are created equal – Different browsers interpret code in different ways, so it is important to test your website on multiple browsers to ensure that it looks correct on all of them.
2. Screen size matters – Just as importantly, you also need to test your website on different screen sizes to make sure that it looks good no matter what device people are using.
3. Development is an ongoing process – Websites are never really finished; they are constantly being updated and improved. As such, it is important to keep track of any changes or updates that need to be made to your website in order to keep it looking its best.

4. How images can give your website a boost

Images can be used to make your website more visually appealing and can help to draw in potential customers. However, if you are not careful, images can also have a negative impact on your website design. Poorly chosen or badly implemented images can make your website look cluttered and unprofessional, which can deter customers from doing business with you.

• Images can add a lot of visual interest to your website and can help you communicate your message effectively.
• However, care must be taken to use images that are appropriate for your audience and that will not slow down your website.
• Images can also put a positive as well as a negative impact on your website design, so it is important to carefully consider all of the implications before adding them.
• In addition, make sure that you have the right to use any images that you include on your website.
• Finally, always test your website to make sure that it is working properly with all of the images that you have included.

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5. Best tips to improve your website’s code and search engine ranking

Code influences search engine ranking in two ways:

• The code on your website can help or hurt your search engine ranking.
• Your website’s rank is influenced by the code on other websites that link to yours.

This is why it is important to have a well-optimized website with clean and semantic code. 

• Web Development is an important part of your website and can affect your search engine ranking. Google evaluates websites differently depending on their code, or the programming language used to create the website. If you have a well-developed website with clean code, it will be easier for Google to crawl and index your site. This can help improve your ranking in search results pages.

• There are several little-known facts about Custom Website Development Company in Kolkata that can impact your ranking. One of these is website speed. The time it takes a page to load is a factor that Google considers when determining a site’s rank. In addition, Google also looks at the number of broken links on a page, as well as how easily users can navigate the site. All of these factors can impact your site’s ranking in search results pages.

• Knowing these facts can help you improve your website’s ranking. 

If you’re not sure how to evaluate or improve your website’s code, consider hiring a professional web developer to help you out. They can evaluate your code and make suggestions for improvement, which can help boost your ranking in search results pages.

• Here are five of the most important facts to know:

1. Web Development is an important part of your website and can affect your search engine ranking
2. There are several little-known facts about web development that can impact your ranking such as website speed and broken links
3. Knowing these facts can help improve your website’s ranking 
4. If you’re not sure how to evaluate or improve your website’s code, consider hiring a professional web developer.

The post 5 interesting fact about web development you must know first appeared on Web and Mobile App Development Blog | Technology News & Updates.]]> https://blog.excellisit.com/5-interesting-fact-about-web-development-you-must-know/feed/ 0 https://blog.excellisit.com/9-advantages-of-using-wordpress-as-a-content-management-system/ https://blog.excellisit.com/9-advantages-of-using-wordpress-as-a-content-management-system/#respond Mon, 08 Aug 2022 07:00:49 +0000 https://blog.excellisit.com/?p=688 WordPress began as a blogging tool in 2003 to grow within a decade to become the best Content Management System (Platform). The reason for such worldwide appreciation is its impeccable content management system. Any Web Design and Development Company in Kolkata will agree with us. The system allows you to save and manage your documents […]

However, there is a dark side to it. All these indispensability and usefulness also made E-Commerce websites territories of invisible warfare which is silently raging behind the curtain. Since these websites are treasure troves of financial and personal information, it made them all too privy to attacks from manifold sides, such as hackers, criminals, terrorists, malware, and so forth. It will thus be redundant to argue how security is important for an E-commerce website. Thus, ensuring the safety of E-Commerce websites not only ensures maintaining the data safety of the customers and hence their trust, but also the safety of the company. The best way to outwit the hackers and malevolence thus amounts to stay updated on all the possible ways your E-commerce website can be abused. There are plentiful ways to ensure this. Below are some security measures for E-commerce websites:

PCI DSS (Payment Card Industry Data Security Standard): PCI DSS is an industry protocol that ascertains the credit card information collected online is being stored and deployed securely.

Password Hygiene: The weakest links of an E-commerce website are sometimes the customers. Though there are many security technologies such as facial recognition, fingerprint recognition, two factors authentication, passwords are still the standard security precaution adopted by many customers. It may feel cumbersome to create and manage many complicated passwords with numeric, lower-case, upper-case, and so on. For this reason, some users may reuse a single password for multiple purposes. This practice, in turn, makes the content extremely vulnerable to hackers since if they can take down one password, they may get their hands on all the other contents. Thus to avert such intrusions, careful password hygiene is recommended. In our times, there are many trusted password managers developed by manifold software companies. Using them to keep a tab of passwords is strictly advised in order to avert such security threats.

Using HTTPS (Hyper Text Transfer Protocol Secure): HTTPS is an online protocol for secure interactions over the web since HTTPS websites are certified and hence deemed secure. Buying a Secure Socket Layer certificate enables HTTPS for SMBs. HTTPS authentication is not merely favored by the customers but also by the search engine of Google. Needless to say that HTTPS is considered a mark of authenticity for a secure E-commerce platform.

International Organisation for Standardization (ISO): ISO is a set of international compliance to secure safe internet transactions. The ISO/IEC 27001:2013 standard, one of their protocols, covers data security. Achieving such a certificate ensures the trust-value, high-quality management system, and data security of the concerned business practice.

Multi-factor authentication (MFA), 2-factor authentication (2FA), or 2-step verification (2SV): MFA, 2FA, or 2SV are three more tools to ascertain secure transactions. 2SV requires the users to deploy a one-time code, delivered via an email, text message, or phone call. 2FA informs the user of different login attempts through another device(s); in this sense, 2FA is more developed than 2SV. MFA is identical to 2FA in operation, but it implements more than two factors for authentication.

Keep Your Store Updated: The old and not so updated websites are most vulnerable to attack from malevolent. This is precisely why E-commerce websites must not be treated as static websites, unlike which E-commerce websites must be maintained and updated on a regular basis. Even if an update seems redundant, a regular tweaking of the website’s content would be a prudent idea. This practice will initiate regular supervision of the websites by bots. As yet another security measure, it is strictly advisable to automate a reminder to the customers so that they are urged to update their passwords on a regular basis.

Make Use Of CDN Network: The content delivery network is a distributed network of servers that stores your data to the closest server and lets you fetch it in times of crisis. CDN functions like a replica version of the data on your website, and by dint of it, it can defend you against DDoS, malware, and hacker attacks.

User Read Also: What are the Top WordPress Web Development Trends

Remain Vigilant of Fake Apps and Websites: In most E-commerce websites, you may have to redirect the users to different third-party websites, a practice which is never entirely avoidable. But you can take precautions by remaining vigilant of third-party apps and shell websites that might try to grab access to the user’s personal information. Two-factor authentication and OTP-enabled transaction can be just the solution in dealing with the weeds of fake apps and websites.

Automating the backup: It is always advisable to automate the backup of one’s store and most preferably, manually. Though there are several tools and applications online, there could be no match for taking a manual backup of your store from time to time. Investing a bit of one’s time on the hosting platform and automating the backup from time to time can be extremely rewarding since one can never know when the vile eyes of hackers, malware, and other viruses will fall on the store.

Careful Choices of Hosting Services: There are many factors to consider when it comes to the choice of hosting plans, such as uptime, security patches, services offered, traffic handling capacity, storage provided, hardware specifications, type of resource (shared) dedicated, additional services and lastly price. The most prudent choice and the primary aim, in this case, would be to choose a hosting service with 99.99% uptime, better security patches, and selecting that web hosting platform that takes frequent backup of your store. Along with the reformation of the Google algorithm, some of the hosting services are enabling SSL certificates (Secure Socket Layer).

User Read Also: Advanced Strategies to Boost Your AdWords ROI

Scrutinize your website for Vulnerability Test: Even if one keeps their profile and stores updated, it is always better to run a regular vulnerability test. Periodic checks will enable you to detect and trace malware and let you troubleshoot it if necessary. Scanning programs such as MBSA, Retina CS Community, and Open Vas can help your websites with vulnerability tests.

Security Badges: Security badges functions like trust seals when it comes to E-commerce websites. It has been found that around 18% of the customers discard carts regularly due to the lack of trustworthy security badges. The most trusted security badges are PayPal, Verisign, and McAfee. However, we should experiment with other security badges as well since the mark of authenticity changes over time.

Conclusion

A security-focused mindset on the part of the SMBs is of paramount importance in order to avert very many multifaceted security threats aimed at E-commerce websites. The real challenge for all business and E-commerce website development companies is thus perhaps how to incorporate all the security precautions organically and seamlessly without creating negative impacts on the minds of the users and customers. Most software and the best website development companies have precisely taken this very set of challenges to work on and reinvent. In a nutshell, security measures for E-Commerce websites are a prolific need of our times.

It is responsible for around 35% of the world’s top one million websites. Because it is constantly changing to adapt to modern technology, WordPress is such a popular platform.

WordPress web development trends change as quickly as the rest of the globe. Do you have a WordPress site or intend to build one? It is irrelevant.

To provide a different user experience for your audience, you must stay current with web technology advances. A Website development company in Kolkata, India, can assist you with any requirements.

Landing Page that converts

Your WordPress site’s landing page should be focused on converting visitors into paying clients. Because this is frequently the primary destination for most of your traffic, you will want an outstanding active copy, a stunning design, and a compelling call to action. Given that the design of your landing page may be your last chance to persuade a visitor to stay and interact with your company further, here are some landing page design trends to watch in 2022.

Two types of landing pages exist. Your firm will have access to a clickthrough or lead generation page. We are noticing a trend towards using simple lead-generation forms for the latter. Granted, you could be eager to get as much information as possible from the customer during this first encounter to be better positioned to convert them. However, resist the impulse to include complicated forms on your website, as these are less likely to be completed.

Chatbot Integration

Have you ever talked to someone from a website’s chat support? In most cases, a chatbot is answering on behalf of the company. A chatbot’s application is not limited to this.

Many administrative and customer service activities can be automated with chatbots. As a result, chatbots have become a popular alternative when building for WordPress.

Chatbots can assist in the following tasks:

• Customer support enhancements and automation
• Click tracking
• Lead generation
• The user experience should be improved.

Chatbots have become increasingly ‘human-like’ because of AI. Businesses are still using chatbots in a variety of ways.

Site Design that Includes Amazing Parallax Effects

Around 2011, parallax scrolling, or simply parallax, became popular. It was a fascinating design trend at the time, adopted by modern and stylish websites that were not afraid to embrace the intriguing concept.

However, parallax has evolved into a more deliberate element that is anticipated to improve the site’s design and UX. You may create the illusion of depth by using parallax scrolling and arranging your site so that the background images move slower than the foreground graphics. The impact heightens the user’s immersion and browsing experience while on your site. Look for a fully responsive WordPress parallax theme with premium or custom plugin integration and fonts and icons. Overall, if you want a multidimensional site that captures visitors instantaneously in 2022, try including special parallax effects on your site.

User also read: Tips and Tricks to Improve User Experience for Your Business Website 

Voice Search Optimization

Do you recall the early days of voice search? The voice search results were initially primitive, with many inaccuracies.

Voice search has gradually gained popularity among organizations and individuals. Google Home and other voice-enabled search assistants are becoming increasingly popular.

Millennials currently use voice assistants in their smartphones and smart home gadgets.

As a result, it is not surprising that voice search is among the top web development trends in 2022. The retail industry is an excellent example of how to use voice search.

eCommerce will be drastically transformed thanks to voice search. In addition, voice search is predicted to play a role in SEO.

Voice search will become increasingly important in a variety of businesses. One of the WordPress plugin trends you should consider is voice search optimization.

Drag and Drop Builders

The idea that design is intelligence made visible is at the heart of this paradigm. Even if the site’s administrator does not have a coding background, drag and drop builders enable people to construct beautiful pages.

Another trend will be a greater reliance on self-contained plugins that make it simple to change old themes.

Look for a drag and drop builder that supports RTL sliders while shopping for one. Consider one that allows you to adjust your order after placing it using drag & drop. The general trend is intelligent builders, which allows the site owner or administrator to alter their site with minimal work quickly.

Augmented Reality & Virtual Reality

In the technological world, AR and VR are already turning heads. Users get a fully immersive experience using AR and VR.

The IKEA Place app is one of the most impressive instances of AR and VR software. With their smartphone camera, customers can arrange various pieces of furniture in their rooms.

The goal is to show how the furniture will appear in a specific location.

This should have given you a good understanding of how AR/VR works. WordPress now supports 360-degree photos and movies in VR content.

Consult a WordPress theme development specialist or one of the best website development companies if you are interested in incorporating this technology into your ideal website. One of the most promising WordPress development trends is augmented reality and virtual reality.

Experimentation with Colours During Design

According to experts, bold, vibrant colors with a high saturation level are expected to be future design winners. Because color has been shown to impact people’s emotions significantly, there is a trend towards more experimentation with colors. These are eye-catching and exuberant.

User also read: What Are the Link Building Strategies Trending in 2022? 

Progressive Web Apps

How often have you wished to try an app but refused to download it? Several times, we made educated guesses. Many smartphone users are in this situation, and as a result, they choose not to download an app.

In this case, what would you do? The solution is progressive web apps. A Progressive Web App (PWA) provides an app-like experience and functions similarly to a native app without requiring a download.

PWA advantages include:

• The improved user experience by reducing loading times
• More options
• More protection

For quite some time, progressive web apps have been available. Due to the increased use of cell phones, they have become increasingly popular.

Do you think creating a PWA is a clever idea? To make your website a PWA, you can build it from the ground up or use WordPress plugins.

In Short,

Someone without a technical background can’t keep up with all the new features WordPress introduces.

Hire a WordPress developer to either add additional functionality to your existing website or create a new one from scratch in this situation. Your ideas can be brought to life by a skilled developer.

So, after evaluating all factors, select a development team. Also, make sure they are up to date on the current web design trends.

The appearance of your website will entice your visitors to continue scrolling.

It is important to remember that entirely relying on the developers is not an innovative idea. It is vital to be aware of current events.

WordPress is the most popular Content Management System, and it is widely used for blogging and building a professional-looking commercial website. Most website developers use this CMS platform for quick and straightforward website construction. There are several themes, plugins, and templates to select from, and the sites may be changed entirely to match your needs at any moment.

A website made on WordPress is not only the best way to highlight your services, but it is also the most helpful marketing tool to raise brand awareness. WordPress is an excellent platform for businesses looking to expand their online presence. Even if you are familiar with the WordPress website development process, you should seek professional counsel or employ one of the best WordPress development services to get extra help or a head start.

All you need to do is hire a WordPress development agency for an interesting and authentic website for your business needs.

Benefits of WordPress Development Services

Complete Technical Assistance

We will need technical assistance in several areas of development due to our lack of technical knowledge/background. The best option for you is to hire a professional WordPress development firm. When you are having technical difficulties, a competent WordPress developer will be able to assist you.

Immediate Solutions

A professional WordPress development developer knows how to deal with clients and offers quick solutions to their difficulties. She or he is responsible for creative site creation, from concept to implementation to upkeep. They can also design appealing and engaging websites that will help you attract more visitors and increase conversion rates.

Customization is guaranteed

Hiring a developer can assist you in customizing your website to your specifications. You will not have to make any concessions to receive precisely what you want. You can select plugins, themes, and templates for your company website. You may quickly optimize and adjust your website according to your demands in the design and coding section. Hire custom WordPress development services to get the best results.

Comprehensive Knowledge

A non-technical person is often oblivious of several tiny details. The website’s value is determined by the amount of traffic it receives. A skilled web development company in Kolkata, will immerse itself in the client’s show to fully comprehend their expectations. Based on this information, they will build the website and contribute to its success.

Excellent Quality Work

A WP developer that is certified and skilled will concentrate on delivering high-quality results. This would result in building a more efficient, scalable, and robust website using the most up-to-date tools and technology. Using agile approaches and web development elements will give speedy results by producing the needed website. As a result, you receive a high-end website with complete functionality and user-friendliness on time.

Employer Flexibility

On an hourly or monthly basis, you can engage a professional website developer. You may retain his services for as long as you require them, but you will be charged when you hire a developer. If you do not need full-time assistance, you can engage a developer on a project-by-project basis. You may obtain a list of top WP website development developers by searching online, asking your friends and coworkers, and going through the online guide to Hiring the Best WordPress Developers.

User also read: Top Reasons to Choose React Native for App Development

Data Security and Confidentiality

Your website’s user data must be kept safe and secure. A company is highly familiar with this issue, and they will take care of it while designing your website, something that a customer may not be aware of.

Multiple-Language Proficiency

An experienced developer possesses in-depth knowledge and abilities in many languages, which aids in the creation of feature-rich and fully functional websites. In addition, CSS, HTML, MYSQL, and other coding languages will be used to improve the website’s operation, appearance, and feel. So, to construct an original solution for your organization, we strongly advise you to engage an incredibly talented and experienced WordPress developer who is fluent in many languages.

Search Engine Optimization and Unique Content

For a website, it is critical to have exceptional and excellent content. A web developer understands the necessity for such a substance and recognizes what should be provided on the site. However, having great content is not enough; SEO is also crucial. Web optimization raises the ranking of your website in search engines, making it more visible to a larger audience and resulting in better results. Its importance is undeniable, and given the benefits, it can provide, there is no better way to do it than hiring WordPress development services in India.

User also read: 10 Social Media Trends to Watch in 2022

Competitor Research and Web Analytics

Web analytics allows you to keep track of your website’s operations and progress. A top WordPress developer can assist you in determining which material has to be prioritized to improve your performance, increase ROI, and provide a positive user experience. Developers can also help you address various problems while closing the gap between you and your competitors. In addition, web analytics aids in collecting data that may be utilized to streamline corporate processes, operations, and delivery per market demand.

In Short,

Hire WordPress developers for a variety of reasons. It raises brand awareness and sales and doubles revenue and provides the best return on investment. We can help you build a feature-rich WordPress website. We have a group of highly skilled WordPress developers on staff. Being among the leading IT company in Kolkata we have a reputation for producing high-quality work for our clients.